Page 6 - Cafe Social Covid Special3 2020

Cafe Social #stay@home_edition 03

Poverty & Calamity: Most Salable Products of Modern Era

Betaal
Wandering Soul | In search of Vikramaditya | [email protected]

In peace time you will find
them on so-called-reality-
100 Tons COVID 19 relief shows, on newspapers or
materials found in even after results of exam.
Market of Sagar, a city Almost all reality shows are
of MP to sale in black full of such scenes and
market. music irrespective of nature
A picture of barefoot of reality shows. After
migrant labour is being results of examination,
sold by well-known newspapers are reality
publication/ media shows. fter results of
house at Rs. 20000 or examination, newspapers
more. flooded with photographs
of children. In crisis or
catastrophe, it will come in
remember picture of
form of appeal to donate
starving girl and vulture
generously. Have you ever
which got Pulitzer Award?
all we know what
happened to that girl and
S o m e p e o p l e t h i n k l u x u r y i s o p p o s i t e o f
photographer.
p o v e r t y . I t i s n o t . I t i s o p p o s i t e o f v u l g a r i t y
or Ashok Parmar's pictures,
C o c o C h a n n e l
- - - -
brandishing a rod, came to
checked what's is the ratio of their collection and
symbolise the rage and
spending on cause for which they sought your
defiance of the mobs that
help? Have you ever checked or ever heard how
went on a rampage after
much people were helped by these newspapers,
the Godhra train burning
websites? Is it not possible for a most selling
incident was turned to a photoshoot exercise by a
newspapers or magazine or most fast news channel
journalist.
or entertainment channels to donate generously? Or
After hearing this kind of news, you must be thinking
a company of most selling products to give Rs. 5 per
how low such man can be but they don’t feel like
bottle for girl education without asking you to buy
common human. For these people poverty and
it? Whether fund given by you after seeing tears
calamity are
were reached to them or not? Or if yes then how
god sent opportunities. Bigger the calamity bigger
much? As per report, 50-70% fund collected by
the opportunity. In fact, more poverty or death like
them went to fund their administrative expensive
situation more wealth is available to collect.
अमीर क शाम गरीबो के नाम which includes their salary, events and even parties.
These appeals are well drafted, photographed &
इसी बात पर सबको मेरा सलाम!
rehearsed and video graphed by expert of theirs
ना चू हा ना बत न,
fields. These appeals are bundles emotions in such a
ना घर ना धुआं
way that hit target like Bramhastra and achieve
गरीबी क मुँह बोलती दा तान
अमीरी का मुँह बोलता इंतकाम their goals either in form of direct money or indirect

advertisement. I am not saying all such appeals are
This is almost 32-year-old
motivated and abused but we need to keep in mind
song from movie “NAAM”
charity is also an industry and like other industries, it
but still relevant and its
may also infect with industrial diseases. So next
living example can be seen
time when you see such kind of news, products or
on road in COVID19
appeals, ask yourself? Did it hit you, the way desired
Poverty and plight of humans are most saleable
by publisher/ manufacturer or issuer? Beware.
product of modern era. Unlike other products, it
(Disclaimer: all pictures are taken from internet for illustration purpose . Author
doesn't not have any off season or no dearth of seller
doesn't own & credits goes to its real owner)
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